A vision that drives the production of tools that enable more digital artists to realise their creative dreams to express their talent to free them of technological constraints, and to provide them full control over the three dimensions of our world. Thus, he set out to create a tool that would suit the needs of filmmakers and artists.įrom its beginning, Softimage has had a singular focus on its customers – the digital content creators – a vision that remains at the core of Softimage’s corporate culture and business objectives. Langlois wanted to create animated films but was dissatisfied with the existing technology, which was insufficient for his needs and designed to be used by computer scientists and technologists. The concept marked a fundamental shift in how the industry viewed visual effects creation and generated a new breed of visual effects artists and animators. Softimage was founded in 1986 by National Film Board of Canada filmmaker Daniel Langlois on the principle of creating 3-D animation systems designed for and by artists. Softimage has been at the forefront in the development of this industry – taming the technology to provide tools suited for a growing fraternity of digital artists and animators. The resulting computer-generated images have progressed so significantly, that they are not easily distinguished from reality.
In less than 12 years, the technology has transcended its “scientific” origins, overcoming numerous barriers of feasibility, affordability, cost-effectiveness, complexity of use, and productivity to become pervasive in all aspects of narrative and interactive media. The birth and growth of 3-D animation industry thus far has been short and aggressive. SOFTIMAGE: “15 YEARS OF LEADERSHIP AND INNOVATION”
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